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JW RETAILS
About this item
- Deep conditioning mask for dry, damaged hair: Be Generous is made for hair that feels rough, brittle or dull, and works from mid-lengths to ends where damage concentrates.
- Avocado, jojoba and castor oil: a rich blend that helps soften and nourish the hair fiber after heat styling, color services or daily wear.
- Hydrolyzed vegetable protein and biotin: help support elasticity, so hair is easier to detangle and less prone to snapping while you brush.
- Rinse-out treatment, once or twice a week: apply after shampoo from mid-lengths to ends, leave three to five minutes and rinse with cool water. For a deeper treatment, leave fifteen to twenty minutes with heat.
- Free of sulfates, parabens, silicones and artificial dyes: vegan formula, suitable for color-treated hair. Follow with Be Wise heat protectant before styling.










