Aveda Invati Ultra Advanced Exfoliating Shampoo Light & Rich | Step 1 of 4 | Reduces Hair Loss by 77% | for Medium to Thick Thinning Hair Types | Normal to Oily Scalp | 94% Naturally Derived*

Product Information

About this item

• Exfoliating Shampoo for Thinning Hair: Aveda Invati Ultra Advanced Exfoliating Shampoo Light cleanses, exfoliates, and purifies fine to medium thinning hair. Best for normal to oily scalp.
• Reduces Hair Loss: Invati Ultra Advanced 4-step system reduces hair loss by 77%*.
• 95% Naturally Derived*: With wintergreen-derived salicylic acid to remove oil and environmental residues that can clog pores.
• How to Use: Massage into wet hair and scalp. Rinse. Use with Invati Ultra Advanced 4-step system: Thickening Conditioner, Revitalizing Scalp Serum, Fortifying Leave-In Treatment.
• Aveda is 100% Vegan, a Certified B Corp, and Leaping Bunny Approved.

Product Description

From the manufacturer The video showcases the product in use. The video guides you through product setup. The video compares multiple products. The video shows the product being unpacked. Invati Shampoo Light Build your thickening and hair loss routine Shampoo - Light Add to Cart Conditioner - Light Add to Cart Revitalizing Serum Add to Cart Leave-In Treatment Add to Cart Thickening Foam Add to Cart Thickening Tonic Add to Cart Customer Reviews 4.5 out of 5 stars 506 4.6 out of 5 stars 325 3.9 out of 5 stars 82 4.4 out of 5 stars 162 4.2 out of 5 stars 726 4.4 out of 5 stars 4,524 Price $39.00 $ 39 . 00 $47.00 $ 47 . 00 $72.00 $ 72 . 00 $47.00 $ 47 . 00 $39.00 $ 39 . 00 $37.00 $ 37 . 00 STEP IN THE ROUTINE 1-Shampoo 2-Conditioner 3-Serum 4-Treatment 5-Styling 6-Styling HAIR TEXTURE Straight to Curly, 1A-3A Straight to Curly, 1A-3A Straight to Coily, 1A-4C Straight to Coily, 1A-4C Straight to Coily, 1A-4C Straight to Coily, 1A-4C HAIR THICKNESS Fine, Medium Fine, Medium Fine, Medium, Thick Fine, Medium, Thick Fine, Medium, Thick Fine, Medium BENEFIT Thicker, Fuller Hair Thicker, Fuller Hair Thicker, Fuller Hair Thicker, Fuller Hair Thicker, Fuller Hair Instantly thicken SECONDARY BENEFIT Exfoliates, removes oil Detangles, strengthens Strengthen & protect Detangles, reduces frizz Reduces frizz & add shine Lightweight WHEN & HOW TO USE Use on wet hair Use on wet hair, blowdry 1Xday on wet or dry hair Use on damp hair Use on damp hair Apply roots to ends VEGAN & CRUELTY FREE ✔ ✔ ✔ ✔ ✔ ✔ What is Aveda Invati Ultra Advanced Exfoliating Shampoo Light? This shampoo gently cleanses, exfoliates the scalp and leaves hair shiny. What hair type is Aveda Invati Ultra Advanced Exfoliating Shampoo Light best for? This shampoo is ideal for fine-to-medium thinning hair types and normal-to-oily scalp types. What is the difference between Aveda Invati Ultra Advanced Exfoliating Shampoo Light and Rich? The light shampoo is best for fine to medium hair while the rich shampoo is best for medium to thick hair. Does Aveda Invati Ultra Advanced Exfoliating Shampoo Light have a scent? Yes, this shampoo has a signature Pure-Fume aroma with lavender, clary sage, Australian sandalwood, vanilla, and other pure plant and flower essences. Is Aveda Invati Ultra Advanced Exfoliating Shampoo Light vegan & cruelty-free? Yes, Aveda products are 100% vegan and cruelty-free, including this shampoo