SmartPLS 4.0 for Beginners: A Step-by-Step Guide with Supply Chain Sustainability Examples

Product Description

This book is a beginner-friendly guide to Partial Least Squares Structural Equation Modeling (PLS-SEM) using SmartPLS 4.0. Designed for graduate students, researchers, and practitioners, it provides a step-by-step walkthrough of the entire PLS-SEM process—from conceptualizing a research model and preparing data to building, evaluating, and interpreting results. All examples and case studies are drawn from supply chain sustainability, using real constructs such as Institutional Pressures, Green Innovation, and Big Data Analytics Capability. Readers will learn to develop, test, and report a full PLS-SEM model with clarity and confidence, supported by practical tips, visual guides, and actionable insights. Perfect for those new to SEM or SmartPLS seeking to apply advanced statistical analysis in sustainability or other fields.