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About this item

  • INTENSE HYDRATION FOR TEXTURED HAIR: Deep‑moisture shampoo designed for wavy, curly & coily hair (2B–4C) and thick, dry, or damaged strands that need intense replenishment.
  • NOURISHING INGREDIENT BLEND: Formulated with Macadamia Oil, Marshmallow Extract, and Safflower Oil to soften, hydrate, and restore hair without weighing it down.
  • REVIVES DAMAGED HAIR: Helps rejuvenate weak, dry, or brittle strands, enhancing softness, smoothness, and overall curl definition with every wash.
  • CLINICALLY‑INSPIRED RESULTS: 90% of users agreed hair felt easier to detangle**, 90% said hair felt less damaged**, and 87% saw revived hair texture** after using the SOS regimen. *Based on a consumer use study of 31 panelists using the SOS regimen 2x a week for 2 weeks.
  • CLEAN, VEGAN, CURL‑SAFE FORMULA: Free of sulfates, parabens, silicones, phthalates, gluten, and mineral oil. Cruelty‑free, color‑safe, and vegan—gentle enough for regular use.

Product Description

Give your curls the deep hydration they’ve been craving with Hairitage SOS Deep Moisture + Restore Shampoo (13 fl. oz.). Specially designed for wavy, curly, and coily hair types (2B–4C) and ideal for thick, textured strands, this ultra‑nourishing shampoo delivers a surge of moisture to revive, restore, and replenish dry, damaged hair. Crafted with a rich blend of Macadamia Oil, Marshmallow Extract, and Safflower Oil, this formula helps soften, detangle, and replenish moisture from root to tip. It gently cleanses while promoting healthier, more resilient hair every wash. In a consumer use study, users experienced noticeably revived, easier‑to‑manage curls, with 90% saying their hair felt easier to detangle, 90% reporting hair felt less damaged, and 87% noticing restored and revived texture when using the SOS regimen twice weekly for two weeks.* Formulated without harsh ingredients, this shampoo contains no sulfates, phthalates, parabens, silicones, gluten, or mineral oil. It’s also cruelty‑free, vegan, and color‑safe, making it a perfect choice for maintaining the health and integrity of textured hair. *Based on a consumer use study of 31 participants using the SOS regimen 2x weekly for 2 weeks

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