Naturepop Apple Cider Vinegar Shampoo - Clarifying Cleanser for Hair Growth & Scalp Detox - Sulfate & Paraben Free K-Beauty Formula - 16.9 fl oz / 500 ml

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[TRADITIONALLY FERMENTED ACV DETOX]: Infused with premium, real Apple Cider Vinegar traditionally fermented in Korea inside authentic earthenware jars—the same time-honored methodology used for fermenting premium kimchi. This nutrient-dense, aged formula naturally balances scalp pH and effortlessly breaks down years of chemical buildup, hairspray, and dry shampoo.
[ANCIENT HERBAL SCALP COMPLEX]: Formulated with a powerful, plant-based blend of Scutellaria Baicalensis, Sophora Flavescens, Coptis Japonica, and Morus Alba Bark extracts. These antioxidant-rich botanical extracts target root-level irritation, soothe itchy or dry scalps, and significantly reduce hair shedding by fortifying follicles for healthy new hair growth.
[100% SULFATE-FREE LUXURY LATHER]: Unlike harsh sulfates, our formula utilizes a plant-based, coconut-derived ingredient system that is a superior, non-stripping alternative. It creates the rich, creamy lather that is typically missing from clean shampoos, deeply clarifying heavy scalp grease and hard water minerals without compromising your hair color or leaving strands feeling like dry straw.
[INTENSE ARGAN HYDRATION & REPAIR]: Enriched with Argania Spinosa (Argan) Kernel Oil and a lightweight smoothing element to wrap damaged hair cuticles in moisture. It instantly seals split ends, tames stubborn frizz, and locks in a natural, high-gloss shine that makes your hair color look vibrant, bouncy, and fresh out of the salon.
[CLEAN, REFRESHING PLANT-BASED FORMULA]: A clean, plant-based routine that contains 0% Sulfates, 0% Parabens, and 0% Artificial Colorants.