The Sale You Didn´t Know You Were In: Sell Better Without Manipulating. Buy Smarter Without Being Manipulated. (THE SOCIAL VULTURE Book 2)
Product Description
Most sales conversations are about a product. The important ones are about something underneath it. Fear. Risk. Status. Relief. Timing. Trust. Margin. Authority. The need to stop searching.THE SALE YOU DIDN'T KNOW YOU WERE IN is a practical, psychologically sharp guide for two kinds of readers: people who sell and people who buy. Through memorable cases, uncomfortable commercial truths, and THE SOCIAL VULTURE's trademark second look, the book reveals why objections are often misread, why urgency changes judgment, why some profitable-looking sales quietly destroy value, why incentives alter advice, and why the best sale is sometimes no sale at all.This is not a collection of closing tricks. It is a field guide to better decisions. Sellers learn to diagnose real needs, protect margin, disqualify bad-fit customers, improve follow-up, and build trust that survives the signature. Buyers learn to identify pressure, question vague reassurance, understand incentives, compare total consequences, and recognize when the real cost of yes appears after the purchase.Entertaining on the surface. Protective underneath. The goal is simple: after this book, you should notice more before you agree to less—or promise too much. Read more
